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DATA POINTS USED


Holland & Barrett
Holland & Barrett partnered with StoreBoost for a proximity-based DOOH campaign across UK malls, triggering real-time, time-of-day-optimised ads during low footfall. The campaign drove an 8% average uplift, exceeding benchmarks and proving targeted media boosts in-store visits.
+8%
Footfall uplift within 2 hours of advertising
64%
Campaign days that saw a positive footfall uplift


Creative
Time based messaging creative was used throughout the day.
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