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DATA POINTS USED


Casamigos
Casamigos aimed to boost brand visibility and engagement by deploying high-impact creative campaigns in premium, high-traffic locations—strategically targeting key audiences to enhance brand recognition, spark interest, and drive deeper consumer consideration across pivotal markets.
+5%
Footfall increase to store
+47%
Increase in sales of Casamigos at Duty Free versus previous month
4
European flight routes targeted


Creative
The creative featured destination messaging to four european destination activated in the 3 hours prior to flight departure.
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