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DATA POINTS USED

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EE Squid Game Store Takeover

EE and Netflix partnered on a Squid Game 2 store takeover at Westfield London, with StoreBoost driving awareness via D6 screens. The store saw a +16% footfall uplift, outperforming the mall during the event.

+16%

Increase in footfall to store during event

93%

Ad recall on digital screens

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Creative

Dynamic creative countdown to event

Nespresso

Casamigos

On Running

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