PERFORMANCE DRIVEN CREATIVE
As a retailer or brand in the retail environment it is critical to be able to adjust quickly to the selling landscape. You are making decisions on a daily basis to account for customer buying trends, competitor activities and your operational capabilities.
This is fast retail - having to meet all these challenges at pace.
DYNAMIC CREATIVE IMPROVES
AD RESPONSE
Dynamic creative helps to enhance the relevance of your messaging, reacting to the moment and connecting to customers in a more powerful way.
Data can be used to activate advertising at the right time based on rules. It's cold so show the new winter coat range. Or be used as content itself in the ad - such as a countdown clock to a limited time offer.
Dynamic, data-driven, contextual content has been proven to be more effective than standard advertising by up to 50% across most brand and performance measures.
THUNDERBOLT
CREATIVE EDITOR
Dynamic campaigns are distinct from linear content by virtue of being updated in real time from data sets to make them more relevant to consumers.
The Thunderbolt Creative Editor enables retailers and brands to easily create dynamic ads and elevate the impact of their creative with more context and relevance, driving increased footfall and sales.
AWARD WINNING
DYNAMIC CREATIVE
StoreBoost has powered award-winning campaigns that prove DOOH can drive measurable results. Using real-time data to deliver dynamic creative our campaigns increased footfall, improved efficiency, and shown how media can directly influence retail outcomes.